Before You Build An Ambassador Program, Find Out Whether Yours Would Work
What a brand ambassador program actually is, why one real woman outbooks an ad in a small town, what a year of it costs you in sessions and images, and which of your past clients to build it around.
This is not a course and there is nothing to watch. It is ten pages of the honest version from a studio that has run this for seven years, and it ends with a worksheet that takes ten minutes and hands you the name of the woman you ask first.
It does not contain my templates, and I would rather tell you that up here than let you find out on page nine.
Normally $47. One payment, instant access.
The Story
Nobody Ever Told You What One Actually Is
Most photographers do not skip the ambassador program because they do not believe in it. They skip it because nobody has ever explained what one actually is, so it sits in the same mental folder as "post more reels".
That was me seven years ago. I run a boudoir studio in Kingman, Arizona, a town of about thirty thousand people that most people drive straight through on the way to Vegas, and I was the only voice in my own Facebook group, posting into silence and paying Meta every month to find women who already knew who I was.
So I picked six women who had already shot with me and loved it, and I gave them mini sessions across the year in exchange for showing up and talking. Here is the part nobody tells you, those minis are shot in the theme of the model call I am about to launch, so the perk and the marketing are the same shoot, and the images I hand them become the promo for the thing I am selling next month.
Seven years later that program is the engine behind a VIP group of over 6,000 women, my bookings are up 20% and the group is up 45%, and I almost never post in there myself anymore.
I also got the first round wrong, because I picked too many women and promised each one too much, and I felt guilty about it all year. That is the part this kit exists to save you from.
Are You Sick Of
- ✦Being the only person posting in your own group, and watching three people react to it.
- ✦Paying Meta every month to introduce yourself to women who have already been in your studio.
- ✦Past clients who rave about you to their friends and have nothing to post, tag or share.
- ✦Reading "start an ambassador program" in every photographer group and never once seeing what that means in practice.
- ✦Running another cheap mini day because you need content and bodies in the studio this month.
- ✦Watching another photographer in your area announce her ambassador group while yours stays an idea.
The Receipts
What The Program Behind This Kit Has Actually Done
Seven years running, over 6,000 women in the free VIP group, bookings up 20% and group growth up 45%, and 40 photographers have bought the full Blueprint and taken the program into their own studios.
I have been in the boudoir industry for over 13 years, and the Boudie Queens Blueprint was such a great resource to be able to pull fresh ideas and inspiration from. I especially loved having everything laid out in a way that was easy to implement and adapt to my own business.
Courtney Bicanovsky
Courtney Bicanovsky Studios
The Boudie Queens program has been such a great investment for my business. It gave me the structure, ideas, and direction I needed to create an ambassador program that actually feels like a community, not just another marketing tool.
Sheri
ENVY Beauty & Boudoir
How It Works
Three Steps, One Sitting
- Read it.Ten pages, about twenty minutes, and it is written the way I would explain it to you across a table.
- Price your year.Part three walks you through what one ambassador costs you with your own numbers, and the test that tells you whether your perks are too generous before you promise them out loud.
- Score three women.The worksheet on page nine, ten minutes with a pen, and you come out with the name of the woman you ask first.
By the end you either know exactly who your first ambassador is, or you know you are not ready yet, and both of those are worth more than another year of meaning to.
Everything You Get
Here Is Everything In The Kit
- What a Boudie Queen actually is and how it is different from a referral code, a VIP group, a model call and an influencer, because those four get used interchangeably and they are not the same thing
- Why one real woman outbooks an ad here, the three things she does that an ad cannot, and the one situation where this does not work at all
- What a year of it costs you, priced out line by line with your numbers, plus the test that tells you whether your perks will make you resent her by summer
- What a year of running it looks like month by month, including the month the novelty wears off and what that actually means
- The four women worth choosing and the three who look exactly like enthusiasm and cost you, and the one question that sorts them in a single answer
- An honest readiness check, six things, and what to do instead if you tick fewer than four
- The Pick Your First Queen worksheet, ten minutes, three past clients scored the way I score real applications
- Email me back and I will tell you honestly whether I would pick the woman you scored highest
$47$27 today
The Honest Part
No Refunds, And Here Is Why
There is no refund on this one and I would rather say it here than hide it in the fine print at the bottom. The whole thing lands in your hands the second you pay, so there is nothing for me to take back.
What I will do is answer you. Email me with Starter Kit in the subject line and the name of the woman you scored highest, and I will tell you what I would do.
I own Ivory & Lace Studios, a boudoir studio in downtown Kingman, Arizona, and I have been photographing women for almost fifteen years. I am not a marketer who has never held a camera, I am a photographer who got tired of shouting into her own Facebook group and built the fix, and I have been running this exact ambassador program for over seven years.
Everything in here is what I actually do, including the parts that cost me money before I worked them out.
From The Other Side Of It
What The Women In The Program Say About It
The journey of being a Boudie Queen is one of positivity, support, bonding with empowered women, transformation and self-evolving. While the role and duties of a Boudie Queen are meant to maintain a positive environment for the women's page and promote the studio, it also transforms you to a more positive and confident woman.
Victoria Rossi
Boudie Queen, Ivory & Lace Studios
When I first applied to be a Boudie Queen, I had only completed one full session with Alisha. To my surprise, I was chosen to model and represent her company! Beyond the cherished friendships I've formed, I discovered a newfound confidence and, most importantly, learned to truly love myself.
Shealene Anderson
Boudie Queen, Ivory & Lace Studios
Getting to know the ladies and have a solid group behind me that I didn't even know I needed was uplifting! But what I loved the most was being able to help show the ladies, it doesn't matter what you look like, Boudoir is for everybody.
Lucinda Pyles
Boudie Queen, Ivory & Lace Studios
Who It Is For
This Is For You If
- ✅You photograph women and you have at least a handful of past clients who already love you.
- ✅You are the only voice in your own group and you are tired of it.
- ✅You want to understand this properly before you promise free sessions to six women.
- ✅You have twenty minutes and a pen.
- ❌You want the templates, the ad, the form, the agreement and the calendar, because those live in the Blueprint and this kit is the decision that comes first.
- ❌You have never photographed a client, because your ambassadors come from your own past clients.
- ❌You want someone to run the program for you, because this is the DIY version.
Decide This Week Instead Of Meaning To All Year
Ten pages, six parts and the worksheet, downloadable the second you pay.
- What it is, and why one woman outbooks an ad in a town this size
- What a year of it costs you, priced with your own numbers
- What the year looks like month by month
- Who to pick, and the three women who look like enthusiasm and cost you
- The honest readiness check
- The Pick Your First Queen worksheet
$47$27
One payment, no subscription, yours forever.
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Checkout
Let's Get Your First Queen Picked
Two minutes, and the kit downloads the second you pay.
Questions
FAQs
Is This The Blueprint In A Smaller Box?
My Town Is Tiny, Does This Still Work?
Do I Have To Pay My Ambassadors?
What If I Read It And Decide Not To Do It?
How Long Will It Take To Read?
Can I Get A Refund?
Six Women Talking About You While You Are At The Grocery Store
Imagine opening Facebook in March and seeing six women you photographed talking about your studio to people you have never met, while you are at the grocery store.
That starts with knowing which woman to ask first, and you can have her name written down tonight.
$47 normally. One payment, instant access.